Chief Connector of SPIRE

Larry has been an entrepreneur for the past 27 years. He is a business development expert, speaker and author who published his 3rd book titled “Success Redefined,” in 2015. Larry took over responsibility for managing and growing SPIRE (formally known as Corporate Alliance) in 2018, a community of purpose driven business leaders in UTC. Larry is extremely focused on making a difference in the world and using business as a vehicle to do that. He was co-chair of the 2018 Cause Conference and one of the founding team members of the Chamber of Purpose. Larry lives in Carlsbad and loves playing volleyball on the beach on Sunday mornings (when there is no pandemic), as well as playing pickleball, tennis, biking and golf.

Key Takeaways

Be A Purpose Driven Business
Merge your business with philanthropy and personal life. Be there for others. Care about others. Do the right thing all the time and don’t think twice. We are here for a finite period of time, so try to leave this world better than how you found it.


How Do You Create An Open Business Culture
Create an environment where people come in as professionals, but are vulnerable enough to talk about their personal and professional lives. Encourage them to be nothing less than who they are.


Success, Redefined
The definition of success is the ability to do what you want whenever you want. Change the meaning of success to; The ability to do what you want, whenever you want, while being part of something greater than yourself.


Trust Your Gut
Sometimes you have to make huge decisions and pivot quickly. The world will give you signals and you can choose to accept them or ignore them. Have a high tolerance for risk. No matter how it goes, there will be a personal or professional lesson to take away from it.


But Do So Intelligently
Learn to analyze for yourself. Remember that good is better than great and there’s always room to go and self correct. You’re never going to make the perfect decision, but wisdom comes with a lot of scars and mistakes.


Deepen Connections With Purpose
We feel the need to find a purpose or a reason to connect with someone. Stop connecting just to connect, connect at the purpose level. Allow yourself to be a part of something greater than yourself.


Continue To Search For Presence
The journey to self discovery is a slow one. Learning who you are, what you are, and what you’re doing takes time. Focus your journey on presence and being present. It changes how you function and do business.


Being present matters. Be present wherever you are whenever you are there.


How Do You Remain Present In The Moment
It’s easy to focus on the noise. Every day is a learning experience about how to shut off the noise in your head. Here are daily steps you can take to stay in that moment:

• Meditate every morning
• Be present and make good decisions
• Surround yourself with really smart people that build you up

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